Clinton


NOVEMBER, 2008


Change? I don't See No Stinkin' Change



What I liked best about Barack Obama is that he was not Hillary Clinton. Or George Bush. Or John McCain.

Second on my list of things I liked was his message of CHANGE.

Well, so far he's dipped into the dregs of the OLD Democratic Party to fill posts. Really now, Tom Daschle?

We're past the rumor stage that he's "vetting" Hillary Clinton for Secretary of State. There's a laugh. That's really political code for "we're giving Bill time to cover his tracks".

You're not going to change anything with people around you who have been playing the same game for 30+ years. I should have seen this coming when he selected Biden.

What's the business take away here?

If you market with a promise, you'd better deliver. You can blow your whole base as soon as people feel deceived. And you NEVER win them back.




Chris Reich, Author of TeachU's Business Talk Blog
Chris@TeachU.com

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